Megillas Rus. We read it in shul every Shavuos, the yahrtzeit of Dovid Hamelech, Rus’s descendant. But who was this righteous convert named Rus? How did a former Moavite princess merit to become the wife of the Shofet Yisrael and the matriarch of the Davidic dynasty, culminating in Melech Hamashiach? Clearly, there are layers and layers of meaning behind this well-known story.

For decades, students and educators alike have turned to Rav Gershon Weiss’s works in an effort to understand cryptic stories and episodes in Tanach and Jewish history, and the story of Rus is no exception. In Matriarch of King Dovid’s Dynasty, Rabbi Weiss takes us through all of Megillas Rus with an extensive and enlightening commentary. Drawing upon numerous mefarshim, this book will help you understand the amazing story of Rus with an incredible clarity and understanding of the significance of each event that occurred.

Have you always wondered about the Moavite princess-turned-convert-and-tzaddeikes, from whom Dovid Hamelech emerged? After reading this beautiful book, you will no longer be left wondering. Indeed, you will be privy to an absolutely stunning swatch of history, one which hasn’t yet finished being woven…

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The snowy weather may be clearing up (and not a moment too soon, right?), but when MiddosMan is out riding his MiddosCycle through the snow, racing to answer an ahavas Yisrael emergency call—whatever the weather, your kids will be hooked!

I speak from experience. Scarcely had I entered my home, holding MiddosMan 4 aloft, when I was almost knocked over by a horde of neighborhood children (mine among them), all shouting, “Hey, MiddosMan! A new MiddosMan book!”

Yeah, it’s a popular series.

The MiddosMan books have all the components necessary to become instant favorites of your children: adorable stories; glossy, high-quality illustrations; the read-along musical CD; excellent lessons…these books have it all! It’s no wonder the MiddosMan books fly off the bookstore shelves (no MiddosCopter or MiddosCycle needed here!) faster than they can be restocked!

Don’t let your kids be left out of the fun! Pick up your copy of MiddosMan 4: Different Doesn’t Matter for them today!

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One of my sons has a boy named Tzion (short for Bentzion) in his class. Once I asked him, “What is Tzion’s last name?”

Without missing a beat, my first-grader replied, “Irecha.”

I’m sure you can tell over “funny stories” of your own, from your children. That’s one of the geshmake parts of being a parent—enjoying the non-stop cuteness and adorable sayings of our little ones.

But you know something? Kids themselves get a kick out of their younger siblings (that is, when they’re not giving actual kicks to them…), and there’s nothing a kid likes more than seeing his or her own name in print, too. Which is why The Funny Things They Say is such a beloved series among children.

In these books, real stories, from real kids and their little siblings, are told over by way of comics.  Your kids (and you! Let’s be real here!) will enjoy many hours of giggles and fun, going through one adorable saying after another in these pages.

The Funny Things They Say 4 is the latest book in this wildly popular series. Collect all 4 books today—you’ll absolutely love them!

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“Please talk quietly in the hall—we want to make a kiddush Hashem!”

“Remember not to act wild—it’s important that we make a kiddush Hashem!”

We tell our kids statements like these all the time—it’s always on our lips that they should “make a kiddush Hashem” when they’re out in public.

Now your job just got easier—because there’s a new book you can read to your children on this very subject! I’m Hashem’s Messenger explains, through rhymes, repetition, and of course adorable illustrations, that there’s a special way for Jewish children to behave, especially when in public. Whether at the store, at the park, or when entering a building, there are certain things that Yiddishe kinderlach, as “Hashem’s messengers,” should and should not do.

Watch your kids delight in this fun book—and watch the important lessons sink in!

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When your high school (or worse, elementary-aged!) kids start coming home from school spouting halachos you think might be vaguely familiar…but maybe not…or maybe you remember hearing them the opposite  way?…well, then, you know you’re in trouble! Although, in all fairness, it’s been a while since your own halachah classes in high school, so perhaps there are grounds for you to be excused…?

All joking aside, when it comes to halachah, there really is no excuse not to know the relevant laws governing our lives. As Torah Jews, by hook or by crook we’ve got to know halachah! But at this stage of your life, what can you do, short of brushing up on your knowledge by way of your child’s halachah notes and his or her teacher’s handouts? You don’t really have time to attend shiurim, and thick, scholarly halachah sefarim are a bit out of your league…

That’s where the Halachically Speaking series comes into play. Concisely written and extremely reader-friendly, these books are designed to teach you many of the little-known halachos in a clear and straightforward manner. By reading just a section or two a day from these books, you could be covering a lot of ground and understanding exactly what you’re reading about.

The sixth volume of this amazing series just made its debut, and each book is an absolute gem in terms of its content and readability. Invest in your family’s shemiras halachah…buy a copy of Halachically Speaking 6—and the whole series—today!

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Remember your first time visiting Israel? (All of you lucky ducks reading this who actually live in Israel—well, all I can say is, I hope you realize how fortunate you are!) Remember how your eyes widened at the sight of Jews of every type and stripe walking the streets of Me’ah She’arim? Remember how your heart was warmed when you witnessed the exquisite acts of chessed so part and parcel of the Holy Land? Remember the many colorful—and special—characters you met, at the Kosel, at the makolet, and while on buses, which filled you with such wonder and awe?

Jerusalem Recycled evokes all this nostalgia and so many other emotions. Beautifully written by Rebbetzin Sheindel Weinbach, this book tells the true tales of an amazing chessed apparatus that has burgeoned and branched out all over Israel—namely, Rebbetzin Weinbach’s clothing gemach. The stories in this book are incredible as they are of the “only in Israel” variety; their starring characters are the unforgettable, one-of-a-kind Yidden for which Eretz Yisrael is so famous.

Take a peek at the secret treasure housed in the distinguished neighborhoods of Mattersdorf and Geulah. Meet the many givers and takers; those in need of a black shirt for a performance, or a veil for a poverty-stricken kallah; people needing to give away blood pressure cuffs and wool-lined winter shoes, and people needing to receive those very same items… You’ll find yourself inspired, amused, and often goose-bump-covered over and over again!

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Looking for a really great gift for that really great kid in your life? Comic books are all the rage these days, especially for kids, and we’ve got an excellent new one that young readers will absolutely love!

Every Minute Counts tells the stories—in comic form, of course—of two famous meshalim, one originally said over by the Maggid of Kelm, and one by the Chafetz Chaim. Both meshalim are on the topic of the most precious thing in the world: limud haTorah. As your kids read and enjoy these comics, they will be filled with inspiration about the importance of learning Torah and using every minute of time to fulfill Hashem’s will.

So, although you may think you’re buying your child a book in order to entertain him and keep him busy while you fry latkes in the kitchen—in reality, you’re actually tending to his ruchniyus at the same time. Now how’s that for a top-notch Chanukah gift?

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Kids and comics books. Whoever first redt the shidduch between the two sure knew what they were doing! I see this firsthand each time I catch sight of my neighbor’s kids—very active preteen boys—sitting on their front porch, engrossed in—what else?—a comics book.

But nothing prepared me for the excitement a new Just Imagine book would generate on the block! As soon as the news broke that our family had the Just Imagine Chanukah book (We Beat the Greeks), my house became instantly popular! The knocking on the door wouldn’t let up—“Can I borrow your book?” “When will it be my turn for it?”

Mind you, my own kids wanted to read the book, too—so suffice it to say, we had to do a lot of schedule juggling and turn-taking to make everyone happy!

My advice to all those kids who had a long wait, and to all of you readers who want a fantastic, spine-tingling yet wholesome, frum comics book for your kids: Run, don’t walk, to your nearest Jewish bookstore, and pick up a copy of Just Imagine—We Beat the Greeks for yourselves! As you read this amazing, true-to-life rendition of the Chanukah story, you’ll see exactly why this book is such a hit…

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Have you met Berel and Breindy Adler yet? Oh, you know who I mean—those irresistible characters in the A Journey with Rabbi Juravel series, the ones who are always getting themselves into really whacky adventures while learning important lessons? If you still don’t know who I’m talking about, you ought to do something about this! A great place to start would be by reading A Journey with Rabbi Juravel 5: The Case of the Greedy Gorillas.

In this exciting book for tweens (and really any-aged fan of Rabbi Juravel’s—we know you’re out there!), readers are treated to an array of seriously imaginative and suspenseful stories about Berel and Breindy Adler and friends. As always, Rabbi Juravel knows exactly how to keep a kid’s interest while simultaneously implanting great values in him.

So join the fun! A spectacular reading adventure awaits you in this book!

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